Digital design

Using customer-driven digital design, you can take the step from smart strategies to designed and launched services that will give your customers the best possible help in digital channels. We start with research and tested concepts, and then develop UX, graphic design and content based on what users really need.

Connect with customers in all digital channels

Using customer-driven digital design, you can take the step from smart strategies to designed and launched services that will give your customers the best possible help in digital channels. We start with research and tested concepts, and then develop UX, graphic design and content based on what users really need.

Customer-driven digital design is perfect for:

  • Launching your work on digital innovation
  • Designing services like websites, internal systems, apps and digital interfaces for physical products
  • Generating consensus and improving content and design work methods
  • Finding new possibilities with AI
  • Developing integrated design systems
  • Getting help with process management to ensure smoothly functioning agile work
  • Inventing new digital services
  • Streamlining through digitalization

To see the results of our work, we set measurable outcome goals that also light the way to business objectives. Customer-driven digital design attracts new customers, strengthens your position on the market, and leads to a sharp rise in customer loyalty.

Digital design focused on the customer experience

No matter the company, satisfied customers are the most important factor for success. That’s why customer-driven digital design is based entirely on real-life customer insights across the entire customer journey. We map out user behaviors and motivations and listen to what they truly need – not to obvious solutions they may think they want. We back up qualitative research with quantitative data for a holistic approach to customer insights.

Invent new digital possibilities

For our research process, we put our existing knowledge to use and go through your current graphic and communication identity. In the next step, we’ll help you create digital possibilities – always anchored in technology and trends that are relevant for you.

For best results: design studios and systems

Creative design studios or sprints involve developing concepts for how a service should feel or be experienced. Then UX designers, graphic designers and content strategists precisely design every detail and come up with smart, intuitive and fun digital services. 

A brilliant way to work with digital design is to develop a design system that summarizes your digital graphic identity. It includes everything, from color coding and fonts to designed buttons and components, and will be a great tool for developing the service in the future. The system can be finished off with a number of key views showing how to use the profile.

Accomplished services that create benefit

Ideas are evaluated and prioritized based on the benefits they create for the customer, business and planet. Supported by user story mapping, content strategy, prototypes and user tests, we’ll help you refine and perfect your service.

We are proud that the services we design are brought to fruition. Our concept deliverables are tailor-made and ready for use in an agile process as you develop your final service.

We love to tell you more

Erik Hammarström

Erik Hammarström

Affärsutvecklingschef
073-321 07 20
[email protected]

Sara Backlund

Sara Backlund

Säljchef
073-066 20 36
[email protected]

Learn more

Our expertise is to find out what people need and what drives them. From these valuable insights we innovate and design services that users easily understand and fall in love with.